1. General Information

This Privacy Policy explains how Swiss Trainers GmbH (“we”, “us”) collects, processes, and protects personal data in connection with our website https://swisstrainers.vip and our services.

We process personal data in accordance with:

- Swiss Federal Act on Data Protection (revDSG)  

- EU General Data Protection Regulation (GDPR), where applicable  

2. Data Controller

Swiss Trainers GmbH  

c/o Svetlana Mueller  

Steinhauserstrasse 17  

6300 Zug  

Switzerland  

Email: swisstrainers@proton.me  

3. Categories of Personal Data

We process the following categories of personal data:

- Identification data (name)  

- Contact data (address, email, phone number etc.)  

- Communication data (messages, inquiries)  

- Technical data (IP address, browser, device info)  

- Usage data (pages visited, interactions)  

- Marketing and tracking data (cookie IDs, pixel data)  

4. Purposes of Processing

We process personal data for:

- Website operation and security  

- Customer communication  

- Provision of coaching and training services  

- Marketing, advertising, and lead generation  

- Performance tracking and analytics  

- Legal compliance  

5. Legal Basis (GDPR and Swiss revDSG)

GDPR (if applicable):

- Art. 6(1)(a) – Consent  

- Art. 6(1)(b) – Contract  

- Art. 6(1)(c) – Legal obligation  

- Art. 6(1)(f) – Legitimate interests  

Swiss revDSG principles:

- Lawfulness and good faith  

- Proportionality  

- Purpose limitation  

- Transparency  

- Data security  

6. Hosting

Hosting provider:

OptimaNet Schweiz AG  

Stationsstrasse 56  

8472 Seuzach  

Switzerland  

A Data Processing Agreement (DPA) is in place.

7. Server Log Files

Automatically collected data:

- IP address  

- Timestamp  

- Browser / OS  

- Referrer  

Purpose: security, stability, abuse prevention.

8. Cookies & Consent Management

We use a consent management platform compliant with GDPR and ePrivacy requirements.

Cookie categories:

- Essential  

- Analytics  

- Marketing  

No non-essential cookies are set without user consent.

Tracking and marketing technologies (Google, Meta, TikTok) are used exclusively on the basis of your consent in accordance with Art. 6(1)(a) GDPR.

You can withdraw your consent at any time with effect for the future.

9. Google Analytics (with Consent Mode)

We use Google Analytics provided by Google Ireland Limited (EU) and Google LLC (USA) with:

- IP anonymization  

- Google Consent Mode  

- Data Processing Agreement  

- Standard Contractual Clauses (SCC)  

10. Google Ads & Conversion Tracking

We use Google Ads provided by Google Ireland Limited (EU) and Google LLC (USA) including:

- Conversion Tracking  

- Remarketing  

- Google Tag  

Processing includes:

- User interaction tracking  

- Conversion measurement  

- Ad optimization  

Safeguards:

- Consent-based activation  

- DPA with Google  

- SCC for US transfers  

11. Meta (Facebook / Instagram Ads)

We use advertising services provided by Meta Platforms Ireland Ltd. (EU) and Meta Platforms, Inc. (USA) including Meta Pixel.

Processing includes:

- Behavioral tracking  

- Conversion measurement  

- Audience creation  

Legal framework:

- Joint Controller Agreement (Art. 26 GDPR)  

- SCC for US transfers  

12. TikTok Advertising

We use advertising services provided by TikTok.

Responsible providers include:

- TikTok Technology Limited (Ireland)  

- TikTok Information Technologies UK Limited (United Kingdom)  

- ByteDance Ltd. (global parent company, including operations in the USA and China)  

TikTok may use cookies and similar technologies (e.g. TikTok Pixel) to:

- Track user interactions  

- Measure advertising performance  

- Deliver personalized advertisements  

Data collected may include:

- IP address  

- Device and browser information  

- Usage and interaction data  

Data may be transferred to countries outside Switzerland and the EU, including the United States and China.

Safeguards:

- Processing takes place only with your consent (Art. 6(1)(a) GDPR)  

- Standard Contractual Clauses (SCC) are used where required  

Due to the global structure of TikTok, access to data by entities outside the EU/EEA cannot be fully excluded.

13. Communication Tools (Email, WhatsApp, Viber, Telegram, Social Media Direct Messages)

We offer communication via the following channels:

- Email (Proton AG, Switzerland)  

- WhatsApp (Meta Platforms Ireland Ltd. / Meta Platforms, Inc., USA)  

- Viber (Rakuten Viber Media S.à r.l., Luxembourg)  

- Telegram (Telegram Messenger LLP / globally distributed infrastructure)  

- Instagram Direct Messages (Meta Platforms Ireland Ltd. / Meta Platforms, Inc., USA)  

- Facebook Messenger / Facebook Direct Messages (Meta Platforms Ireland Ltd. / Meta Platforms, Inc., USA)  

- TikTok Direct Messages (TikTok Technology Limited, Ireland / TikTok Information Technologies UK Limited / global TikTok infrastructure, including potential processing in the United States, China, or other jurisdictions)  

When you contact us through any of these channels, we process your personal data (e.g. name, username, phone number, communication content, and any information you voluntarily provide) for the purpose of handling your inquiry and communicating with you.

Email communication is provided via Proton AG, a Switzerland-based provider subject to Swiss data protection law. Emails are generally encrypted in transit; however, complete confidentiality cannot be guaranteed.

Please note regarding messaging services and social media platforms:

- These services are operated by independent third-party providers  

- Personal data may be processed on servers located outside Switzerland and the EU/EEA, including in the United States and other jurisdictions  

- Access by providers, affiliated entities, or authorities cannot be fully excluded  

- Different levels of data protection may apply depending on the provider and jurisdiction  

- The processing of your data by these providers is governed by their own privacy policies and terms  

By actively contacting us via these communication channels, you acknowledge that your data may also be processed by the respective provider.

We recommend not transmitting sensitive personal data through these communication channels.

14. Contact Forms

Data submitted via forms is used solely to process inquiries.

15. Data Sharing

We share personal data only where necessary and in compliance with applicable data protection laws.

Recipients may include:

- IT and hosting providers  

- Analytics providers  

- Advertising and marketing platforms  

All service providers are bound to process personal data only  in accordance with applicable data protection laws.

16. Data Retention

- Leads / inquiries: 12 months  

- Client data: 10 years  

- Tracking data: per provider configuration  

17. International Data Transfers

Transfers outside Switzerland/EU including in particular the United States (USA) and other countries with potentially lower levels of data protection are secured via:

- Standard Contractual Clauses (SCC)  

- Additional technical safeguards  

18. Your Rights

You have the right to:

- Access  

- Rectification  

- Erasure  

- Restriction  

- Data portability  

- Withdraw consent  

- Object to processing  

Complaint authority:

Switzerland:  

Federal Data Protection and Information Commissioner (FDPIC)

19. Data Security

We implement:

- SSL/TLS encryption  

- Access controls  

- Technical and organizational safeguards  

20. Automated Decision-Making

No automated decision-making or profiling under Art. 22 GDPR.

21. Updates

This Privacy Policy may be updated at any time.

22. Contact

Email: swisstrainers@proton.me  

Last updated: 04 April 2026